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Posted on 01 September 2018
Hotels are constantly looking for ways to improve the guest experience while simultaneously increasing the brand appeal of their hotel. Utilizing linen for a hotel’s bed sheets is one way to do just this.
While not often considered for a large hotel, linen has quite a few characteristics that make it a fantastic choice.
In general, linen will increase the comfort of your guests while expanding your hotel’s elegance. We explore the specific benefits of utilizing linen at your hotel, along with the process involved to clean linen and the cost.
Linen is a product made from flax seed, making it a renewable and environmentally friendly product. It is highly regarded and has quite a few benefits:
Linen provides multiple benefits, ranging from an upgraded, elegant feel to an environmentally safe option to better longevity and breathability.
Washing linen is not difficult, and can be done in a machine washing environment. Look to wash this material in cold water on a gentle cycle. Don’t overfill your machines, and make sure you keep darks and lights separated.
The preferred method for drying linen is hang dry, but this isn’t very practical for hotels. Instead, drying linen on a low heat, fast cycle spin will suffice.
The good news is that washing linen is not overly complicated, and does not need to employ the use of advanced and sophisticated methods.
The bad news is that drying linen can take more time than standard cotton, and you will need to factor that into your decision.
No doubt, linen sheets are significantly more expensive. However, how much more expensive does really depend on how you evaluate it.
General estimates are that linen sheets outpace the cost of cotton sheets 2x-3x. For many, this puts the idea of switching to linen out of the question.
However, linen also lasts a lot longer, sometimes 5x-10x longer than cotton sheets.
So, at the end of the day, its up to you to decide. You can make the argument that linen sheets will actually save you money over the long run, because of how long they last.
However, no doubt they carry a significant up front cost.
For hotels, the benefits of switching to linen sheets are numerous. Linen is highly durable and long lasting, anti-allergenic and incredibly breathable. Linen also is highly regarded as classy and elegant, while also being organic and environmentally friendly. And yet, linen is quite a bit more expensive.
For your brand, the best thing you can do is evaluate the upsides and downsides and make the best decision. Good luck!
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